The future of sport requires that governments at all levels and the general public understand the value of sport and how it contributes to society. 

Alberta Artistic Swimming will advocate for the sport of artistic swimming and sport in general to increase awareness, the need for facilities and financial support. 

The recruitment, development and retention of athletes are the primary reasons for Alberta Artistic Swimming’s existence.

Alberta Artistic Swimming shall strive to increase and retain athletes, to provide them with opportunities that will advance their skill and overall development in both a recreational and competitive environment. 

The overall success of artistic swimming is a result of the strength and health of our clubs and their volunteers. 

Alberta Artistic Swimming will provide opportunities and resources to support our clubs. 

An integral component to the advancement of athletes and artistic swimming, is the recruitment, development, and retention of coaches.

Alberta Artistic Swimming will create programming that maximizes development opportunities for the coaches in our province as well as focus on recruitment and retention. 

Artistic swimming relies heavily on the trained volunteers that judge at our competitions and evaluate our athletes. 

Alberta Artistic Swimming will recruit, develop and retain officials.